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A Sake Challenge is an annual competition designed to identify and recognize premium sake. It brings together some of the most distinguished sake sommeliers from around the world to evaluate and celebrate the finest sakes. Held in various global cities, the event aims to raise the international profile of sake while promoting excellence and innovation within the industry.[citation needed]
Organized by the Sake Sommelier Association, one of the main governing bodies overseeing sake competitions, the event is known for its rigorous judging process and commitment to showcasing the diversity and craftsmanship of sake.[citation needed] The Sake Challenge highlights outstanding producers and educates a global audience about the cultural significance and intricate flavors of this traditional Japanese beverage.
The first sake challenge was held in London as the London Sake Challenge in 2012. The idea was conceived and competitions founded in 2012 by the Sake Sommelier Association and its founders, Xavier Chapelou[1] and Kumiko Ohta.[2]
Since its inception in London in 2012, the Sake Challenge has expanded to several cities worldwide, each contributing to the event’s global influence. The competition now takes place in key cities such as Bordeaux, Luxembourg, Milan, Singapore. reflecting the global growth of sake appreciation.[citation needed]
The purpose of the event is to recognize outstanding premium sakes. It aims to promote sake consumption by showcasing a new market where sake is paired with local food. Additionally, the event seeks to raise global awareness and increase the popularity of sake, particularly through "Japan Life", an event celebrating Japanese culture.
Sake Challenges employs a meticulous and multi-faceted judging process designed to ensure that each sake is evaluated fairly and comprehensively. This process is rooted in the principles of transparency, expertise, and cultural sensitivity, reflecting the competition’s commitment to upholding the highest standards of quality and each sake is assessed independently, not comparatively.
Sake sommeliers evaluate each entry based on appearance, flavor, and taste in the first round of blind tasting. The design and packaging are assessed separately.
This innovation was first introduced by the Sake Sommelier Association during the 2012 London Sake Challenge Today, many sake competitions around the world have been influenced by this novel idea and have adopted it.
The competition awards Platinum, Gold, Silver and Bronze medals to the highest scoring sakes in accordance with the judging criteria.
In addition to the standard medals, the Sake Challenge also bestows special awards for sakes that demonstrate outstanding innovation, regional distinction, or unique flavor profiles. These awards recognize the creativity and diversity within the sake industry
3 - Japan Times - https://www.japantimes.co.jp/comfacts/147/ 4 - Delano - https://delano.lu/article/luxembourg-s-first-sake-challe 5 - Echos - Bordeaux - https://echos-bordeaux.com/bordeaux-sake-challenge/